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HubSpot Marketing Blog

• 130 Instagram Influencers You Need To Know About in 2022 June 28, 2022
  In 2021, marketers that used influencer marketing said the trend resulted in the highest ROI. In fact, marketers have seen such success from influencer marketing that 86% plan to continue investing the same amount or increase their investments in the trend in 2022. 
  Caroline Forsey
• 5 Social Media Tips Every Small Business Needs [+ Free Tools] June 28, 2022
  POV: You’re new in the market and you’re wondering just how your small business can stand out among the millions of brands currently on social media.
• The HubSpot Blog’s 2022 Video Marketing Report [Data from 500+ Video Marketers] June 28, 2022
  More than ever, social media channels are putting video content front and center on their feeds, as audiences increasingly turn to TikTok, Reels, and live videos to be entertained, discover products, and even learn about exciting new brands.
  Maxwell Iskiev
• How Brands are Investing in Video Marketing On a Budget [2022 Data] June 27, 2022
  According to 2022 HubSpot Blog Research, 31% of video marketers surveyed say their biggest challenge is having an inadequate budget to create video content.
• Branded Mission: How to Leverage TikTok's New Ad Solution to Boost Brand Awareness June 27, 2022
  TikTok has proven to be an incredibly powerful tool for businesses. In fact, the platform generated an estimated 1.9 billion in revenue in 2020 alone.
  Caroline Forsey
• Top B2B vs. B2C Video Marketing Trends You Should Know [2022 Data] June 27, 2022
  Both B2B and B2C brands recognize the power of video marketing. In fact, HubSpot Blog Research found that 88% of brands surveyed have a team dedicated to creating video content.
• The Ultimate Guide to Nonprofit Marketing in 2022 June 24, 2022
  Every marketing team is challenged to do more with less — especially nonprofit organizations. Often, resources are tight, and teams are small. Sound like your organization?
• 14 YouTube Description Templates That Have Helped Our Videos Go Viral June 24, 2022
  As the second-largest search engine, with over 2 billion users per month, YouTube is an undeniably powerful channel for your marketing efforts. Despite its popularity, many business startup owners opt to use Facebook over YouTube as their channel, especially for uploading video content.
  Caroline Forsey
• 5 Tips for Small Business Owners on Finding & Reaching the Right Audience Within Year One of Launch June 24, 2022
  Having a digital presence is critical for any business looking to reach new audiences.
  Caroline Forsey
• 22 Questions To Ask Hiring Managers (and HR) in a Job Interview June 23, 2022
  "Do you have any questions for me?" We've all been on the receiving end of that question in an interview. Ask the right ones and you'll make a strong impression. Otherwise, you risk blending in with the other applicants.

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