Global Profit Center

HubSpot Marketing Blog

• Sustainable Marketing: Key Principles & How to Leverage It [+Examples] August 12, 2022
  In 2020, IBM ran a study on consumer behavior and found that most consumers are willing to change their shopping habits to be more environmentally conscious. This is likely why consumers have noticed a big push for sustainable marketing from brands.
• YouTube Challenges To Boost Subscribers in 2022 August 12, 2022
  With roughly 15 million active content creators on YouTube, it feels like almost everyone has a YouTube channel these days — so how can you make your channel stand out from the rest Fortunately, there are always new viral challenges that can help you find your audience, boost your engagement, and showcase your unique personality […]
• How to Prepare for A Job in Digital Marketing and E-commerce [Google Certification] August 12, 2022
  The line between marketing and digital marketing has blurred. Offline marketing was once considered "traditional" compared to online or digital marketing. However, with many tactics living in the digital sphere, marketing changes as fast as technology does.
  Lotem Hayun
• Why You Shouldn’t Ignore the Role of Social Media in Brand Building August 11, 2022
  90% of people buy from the brands they follow on social media. But the role of social media in brand building is more complex than it used to be.
• How to Create an Ebook From Start to Finish [Free Ebook Templates] August 11, 2022
  Learning how to create an ebook can be overwhelming. Not only do you have to write the content, but you also need to design and format it into a professional-looking document that people will want to download and read.
• How to Create Content for Every Stage of the Buyer's Journey August 11, 2022
  No one wakes up in the morning and decides, “I’m going to buy something today.” Instead, they go through a path to purchase that includes research and evaluation before committing to a sales call.
  Amanda Sellers
• How to Create a Product Launch Email [Outlines + Templates] August 11, 2022
  There are few times more exciting in a company than during a product launch. Anticipation brews and a sense of optimism emerges around the prospect of a growth in market share. Still, a question always arises when a new product launches: do enough people know about this launch for it to be successful?
  AJ Beltis
• Your Guide to Summer Web Traffic, Conversion & Lead Performance Across Industries [Data from 150,000+ Businesses] August 10, 2022
  Last summer, as physical businesses began to reopen, analysts predicted one of the largest summer slumps we'd ever seen.
• 15 Cover Letter Templates to Perfect Your Next Job Application August 10, 2022
  Are cover letters necessary? I'm not in HR, but I've been approached by applicants who wondered whether their cover letter would actually be read. My answer is one not many of them wanted to hear: "sometimes." Sometimes it will be read. Other times, you can get away with just sending in your resume — like […]
• How to Remove Duplicates in Excel (5 Steps With Pictures) August 10, 2022
  Duplicate data is costly, it skews reports and leads to wasted marketing resources. Here’s how to remove duplicates in Excel spreadsheets:
  Rebecca Riserbato

Search Engine Journal